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Total Web Solutions - Websites that work

Does your website enhance your brand, build consumer confidence and increase their willingness to buy?

Before investing thousands in a web design, think about the following . . .

  • What are your objectives?
  • What results do you expect to get - increased sales, more leads, brand awareness, etc.?
  • Who do you want to find your business online?
  • How will people find your web site?
  • What action(s) do you want people to take when they visit your website?
  • How important is ongoing support to you?

Our entire team
is focussed on delivering Internet Marketing Solutions which help you answer these questions.

How important is design?

A good web design is an important part of an effective website solution.  It should tick the following boxes:

  • Your distinct design should tell the story of your business and what sets it apart from your competition.
  • Remember that you are not trying to win a web design competition (some of our competitors think they are!), but rather convey your marketing message in a clear succinct way
  • The design elements should support the message rather than overpower it.
  • The website design should feature a clean, uncluttered design and smooth, easy-to-use navigation
  • Speaking about customers, the website should be designed with a calculated marketing strategy that is focused on your customers and their buying process.
  • Above all,  the design needs to have a solid conversion architecture™ that attracts existing and potential customers, delivers your key messages and guides them to a desired action.

What is an effective Internet Marketing Solution?

At a  minimum an effective Internet Marketing Solution should include the following components:

  • Research to determine your potential online market including an analysis of your competitors
  • Agree and establish  with you the client what expected results are to be delivered by your web solution.
  • Business analysis to determine approriate web site functionality (e.g. Forms, ecommerce, blog, social networks etc).
  • Unique web design with a content management system that allows for easy maintenance.
  • Web Analytics - regular website traffic analysis to determine where you're at and what can be improved. You can't improve what you can't measure.
  • REAL LOCAL SUPPORT - If you have issues or just a question, you can always speak with one of our local staff and expect a quick response.

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Contact us today to learn how you can put an effective Internet marketing Solution in place for your business

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